BEHIND THE SCENES

Meet the Team

Core team

We’re a team of entrepreneurs, data scientists and researchers out to stir up the world of market research. The founders previously built and sold a pretty successful data analytics platform to YouGov PLC, formerly the best MR company in the world now sadly for them they have been demoted to a close second ;-)

Advisors

Dr. Hannu Verkasalo

Has extensive experience in digital media and a strong background in market research, with ties to notable companies like Arbitron and Nielsen. He has founded and scaled several companies, securing $100M in venture capital across Europe and the US. His practical experience and industry connections position him as a valuable advisor for a market research AI startup.

Josh Roth

Former CTO at Ring, was pivotal in growing it into an industry giant, he blends technical vision with practical leadership. With a tech-heavy background including roles at Viva Group and Blackboard Connect, and a Computer Science degree from UCLA, Josh is an expert about technology and scaling startups.

Lindsey Scheftic

With 22+ years in marketing, has excelled in both client and agency roles. Former CMO at Ring (an Amazon company), she spearheaded marketing initiatives, achieving significant brand growth and household acquisition. Lindsey has transformed marketing strategies for leading brands like Apple, Red Bull, and Toyota, establishing strong consumer connections and staying ahead of industry trends

Evan Kraut

Is a sales & marketing executive with 10+ years at global advertising agencies within Publicis Groupe & WPP. Most recently led sales and strategic partnerships at a growth-stage SaaS startup in the market research space. Cofounder of Milkbox Partners, an investment and advisory firm with over 100 portfolio companies.

Laura Levitan

Possesses over four decades of expertise in marketing and sales, spanning various domains such as agencies, marketing research tools, and emerging platforms. She is renowned as a "connector" thanks to her extensive network of thousands of executives, through which she introduces new companies for their consideration.

Laura Levitan

possesses over four decades of expertise in marketing and sales, spanning various domains such as agencies, marketing research tools, and emerging platforms. She is renowned as a "connector" thanks to her extensive network of thousands of executives, through which she introduces new companies for their consideration.

Investors

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Wonder Ventures

The greatest VC in LA.

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Vela Partners

The World's first product-led and AI-powered VC and the best AI-only VC.

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Scribble Ventures

Undoubtedly SF’s best non-AI exclusive VC

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ASDF Ventures

Jean-Denis Grèze, Sidharth Kakkar, and Tido Carriero - very smart people

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Incubate Fund

Zero to Impact. Building startups into businesses of global impact.

We're hiring

If you’re smart and hardworking, come and join us!

We want smart people, it doesn’t matter where you have worked in the past or in what industry, our goal is to understand what the world thinks and why, as such we need a broad and diverse range of informed opinions to help us. We want the people who are too smart for their own good, whether it be their boring old fashion market research firm or an academic who never quite fit in. We want the people who want to work hard with a brilliant group of colleagues to rebuild a little part of civilization, if you can see the future while no one else is listening come and join us ;-)

Jobs

We’re currently hiring for the following roles:

Developers (Front end, Full Stack): our base tech stack is pretty simple: Typescript, Python, React.JS, Supabase, AWS.

Data scientists: needs to have experience or a desire to learn very quickly about cutting edge LLM’s.

Market Analysts:  we need your experience to not only deliver stuff to clients but to help us build our product, so that we can put all the analysts out of a job. Come and help us eat your former colleagues (they will be tasty).

Generalists, they are a startup’s turbocharger, clever hard working people willing and able to support all parts of the business when needed. If you’re not a developer, nor a data scientist, nor a research analyst but are willing to get your hands dirty come and join us, we need you too!

We don’t care where you are based, but you do need to be fluent in English and be a joy to work with ;-)

Benefits

Pay: decidedly average (we’re a startup) but we share our successes i.e, bonuses and stock.

Work environment: we’re all remote and that won’t change but we have regular tea/beer/music sessions on zoom and less regular meetups where we all stay in a big house somewhere warm where we work all day, drink all night (drinking is optional, but note that the founders are British and Dutch), for those who are hungover we sleep in until the effects have worn off and for those who aren’t they can enjoy the morning to do whatever they like, until we repeat it all over again.

Culture: we have some key rules and so long as you stick by them anything goes, but ultimately we're all about being generous, fast, brave and fair.

Shape the Future of Consumer Understanding

Come and join us in building a world where any question aboutconsumer behavior can be answered instantly.

Shape the Future of Consumer Understanding

Come and join us in building a world where any question aboutconsumer behavior can be answered instantly.

Shape the Future of Consumer Understanding

Come and join us in building a world where any question aboutconsumer behavior can be answered instantly.