We’re a team of entrepreneurs, data scientists and researchers with a healthy dose of insanity out to stir up the world of market research. The founder previously built and sold a pretty successful data analytics platform to YouGov PLC, formerly the best MR company in the world now sadly for them they have been demoted to a close second ;-). Our Head of AI formerly built NLP platforms for the likes of Unilever and KPMG and our research team come from some of the most pedigreed market research companies including Deloitte Digital and YouGov PLC.
We’re revolutionaries, we’re here to tear down the status quo and rebuild and replace it with something beautiful as we welcome in our new A.I. overlords ;-)
It has been said that his raison d'etre is to blow stuff up and rebuild it like some sort of non-evil James Bond villain, he’s been blowing stuff up literally since he was a kid, and generally causing mayhem. Expelled from 3 high schools, though he often came top of his class, he did manage to graduate from university with a degree in physics prior to building several startups and selling the last one (a predictive analytics and data platform for the film and TV industry) to YouGov PLC. Here are some interesting facts him:
Releases music on Spotify under the name “Hamish Brox”
Has a skull on his desk facing him as a constant reminder that time is really very limited ;-)
The person who actually makes the rebuilding part happen after Hamish blows things up. Has had a weird obsession with building usable products since he was a kid. Never expelled, no mayhem, just designing and building digital products. Has a degree in ICT & Media Design.
Likes to play guitar (but isn't very good at it)
Has no skull on his desk
Head of AI
Jon Howells, Head of AI at Brox.ai has 10 years of experience in machine learning, data science and artificial intelligence, with a focus on market research, consumer goods & retail. Working with and advising clients such as Unilever, Nestlé, Matalan, Permira, and the Food & Drug Administration (FDA) on their AI strategy.
Earlier in his career, Jon was Lead Data Scientist at Capgemini and a Data Science consultant at KPMG. He has a Master's in Computational Statistics and Machine Learning from UCL.
Outside of training machine learning models, Jon is likely to be found hitting the hiking trails or skiing the slopes.
Head of Research
Catrin has a breadth of research experience across consulting and academia. She drives the human-centered element of the product, bringing together her linguistics research rigor built at Oxford University and King’s College London, and her agency-side experience built working with tech and consumer finance clients at Deloitte Digital.
No musical talent whatsoever but did win the Deloitte Digital bake-off
Was once commissioned to say a German tongue-twister on Welsh radio
Head of Tracking
Sam harnesses a deep analytical understanding and experience gained working alongside major media and technology clients at YouGov, positioning himself at the forefront of brand tracking. In previous roles, he delved into data analytics, investment management, and built financial expertise at Durham University.
A passionate sports enthusiast, if there's a game to be watched or played, you can bet he's tuned in.
Loves the great outdoors and trying global cuisines
Also musically tone deaf
Abbey Del Castillo
Abby has worked with several startups in the past focusing on the development of Natural Language Processing, Generative AI and Computer Vision solutions.
In her spare time, she volunteers in teaching Python and Scratch to students and speaks in tech events to talk about AI. She loves traveling around the globe to learn more about different cultures and to meet new people.
Dr. Hannu Verkasalo
has extensive experience in digital media and a strong background in market research, with ties to notable companies like Arbitron and Nielsen. He has founded and scaled several companies, securing $100M in venture capital across Europe and the US. His practical experience and industry connections position him as a valuable advisor for a market research AI startup.
former CTO at Ring, was pivotal in growing it into an industry giant, he blends technical vision with practical leadership. With a tech-heavy background including roles at Viva Group and Blackboard Connect, and a Computer Science degree from UCLA, Josh is an expert about technology and scaling startups.
with 22+ years in marketing, has excelled in both client and agency roles. Former CMO at Ring (an Amazon company), she spearheaded marketing initiatives, achieving significant brand growth and household acquisition. Lindsey has transformed marketing strategies for leading brands like Apple, Red Bull, and Toyota, establishing strong consumer connections and staying ahead of industry trends
is a sales & marketing executive with 10+ years at global advertising agencies within Publicis Groupe & WPP. Most recently led sales and strategic partnerships at a growth-stage SaaS startup in the market research space. Cofounder of Milkbox Partners, an investment and advisory firm with over 100 portfolio companies.
possesses over four decades of expertise in marketing and sales, spanning various domains such as agencies, marketing research tools, and emerging platforms. She is renowned as a "connector" thanks to her extensive network of thousands of executives, through which she introduces new companies for their consideration.
If you’re smart and hardworking, come and join us!
We want smart people, it doesn’t matter where you have worked in the past or in what industry, our goal is to understand what the world thinks and why, as such we need a broad and diverse range of informed opinions to help us. We want the people who are too smart for their own good, whether it be their boring old fashion market research firm or an academic who never quite fit in. We want the people who want to work hard with a brilliant group of colleagues to rebuild a little part of civilization, if you can see the future while no one else is listening come and join us ;-)
We’re currently hiring for the following roles:
Developers (Front end, Full Stack): our base tech stack is pretty simple: Typescript, Python, React.JS, Supabase, AWS.
Data scientists: needs to have experience or a desire to learn very quickly about cutting edge LLM’s.
Market Analysts: we need your experience to not only deliver stuff to clients but to help us build our product, so that we can put all the analysts out of a job. Come and help us eat your former colleagues (they will be tasty).
Generalists, they are a startup’s turbocharger, clever hard working people willing and able to support all parts of the business when needed. If you’re not a developer, nor a data scientist, nor a research analyst but are willing to get your hands dirty come and join us, we need you too!
We don’t care where you are based, but you do need to be fluent in English and be a joy to work with ;-)
Pay: decidedly average (we’re a startup) but we share our successes i.e, bonuses and stock.
Work environment: we’re all remote and that won’t change but we have regular tea/beer/music sessions on zoom and less regular meetups where we all stay in a big house somewhere warm where we work all day, drink all night (drinking is optional, but note that the founders are British and Dutch), for those who are hungover we sleep in until the effects have worn off and for those who aren’t they can enjoy the morning to do whatever they like, until we repeat it all over again.
Culture: we have some key rules and so long as you stick by them anything goes, but ultimately we're all about being generous, fast, brave and fair.